Kevin Durant has signed a lifelong contract with Nike, making him only the third NBA player in history to be honored with such feat after Michael Jordan LeBron James.
Durant has a long-lasting relationship with Nike, which dates back to 2007. This is his 16th year with the brand.
“When I first signed with Nike, I couldn’t have dreamed of how far we’d go in this partnership,” he said.
“We’ve done amazing work creatively and philanthropically. We’ve traveled the world together and built a business that will now last forever. I’m excited for the future and honored to be in rare company with this deal.”
The new deal will include shoes and other apparel, along with other “community and philanthropic collaboration focused on grassroots basketball.”