Bet365

Variety of Betting Features
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Pros

  • Top-tier online bookmaker section
  • Multiple language support
  • Early cash-out options
  • Some of the best odds in the industry
  • Variety of payment methods
  • The bet slip is one of the most exquisite we’ve seen
  • In-play betting in unmatched

Cons

  • The welcome bonus is tiny
  • Payout speeds are not the quickest
  • Some player reports account limitations

Bet365 is a top dog in the betting industry. But what are the factors which make us re-affirm our statement?

High odds

Bet365 offers some of the lowest margins among all betting sites. The odds are very high, and we have noticed a pattern that they remain high among multiple sports. Other bookies tend to prioritize some sports over others, but the consistency seen here is just stunning.

Live streaming

Bet365 is not just a betting site. In fact, we can say it’s one of the best streaming platforms globally, as you can watch HD streams for various sports, such as football, tennis, cricket, basketball, volleyball, and more.

Acca boost

If you love Parlay bets, you can see an increase of up to 70% of your total odds as a bonus. You have to make a pre-match accumulator of at least 2 selections to qualify for the bonus. It’s one of the most generous offers, and the maximum boost is reached for 14-leg bet slips.

Customer support

Bet365 excels at customer support. The bookie has delivered consistently and tried to help players achieve their big goals.

Mobile app

There is a dedicated mobile app for iOS and Android devices, so if you sign up at Bet365, you can bet and watch streams no matter where you go.

Bet365 is one of the oldest online bookmakers globally. It was launched in 2000 by Denise Coates, who is arguably the most successful woman in the sports betting industry. She started the company in Stoke-on-Trent, but nowadays the platform has over 7,000 staff members.

Denise is the CEO of the sports betting company, which is probably the most widely available betting site in the whole world. It is present in all continents, with a massive presence in the UK, Europe, and Asia.

But it’s just the owner who makes headlines. Bet365 is one of the most well-balanced bookies we have ever reviewed. It offers live streams, an in-play betting section, an extremely useful mobile app, and various bonuses for new and existing players.

It’s not a coincidence that Bet365 won many awards over the years like the eGaming Review Operator Awards in 2010 and the Operator of the Year award, and has been ranked among the top 50 most influential internet gaming companies.

According to bet365’s official website, there are over 90 million customers worldwide, which is much more than any other bookmaker in the world. The company is listed on the London Stock Exchange and has posted revenue for 2022 of $3.38 billion.

Bet365 Quick Facts

4.6/5
Launch Date 2000
Mobile App iOS and Android apps
Online Casino Yes
Live Casino Yes
Live Streaming Yes
Payout Time 1-3 Days

Bet365 is a household name in the industry. It has gained the trust of many punters and analysts. During our Bet365 sports betting review, we were impressed with the variety of betting markets, live streams of multiple sports, and some of the most competitive odds in the whole industry.

While it started as a bookie shop (Denise’s father owned quite a few), Bet365 was among the first operators to embrace online gambling, and it quickly gained momentum.

The betting site was initially focused on football, greyhounds, and horse racing, but it quickly expanded its sportsbook and added multiple sports. Then, it followed the online casino trend, and nowadays, it hosts multiple casino games. In fact, Bet365 Casino is one of the best options for poker players and casino enthusiasts.

Add the worldwide availability, and you will not have a hard time comprehending why it’s played by tens of millions of punters monthly.

Bet365 Overview

4.6/5
Company Started 2000
Address Media Way, STOKE-ON-TRENT, ST1 5SZ
Phone 00 800 1236 5365
Email [email protected]
License British Gambling Commission
Live Streaming Yes
Live Bets Yes
Casino Yes
Poker Yes
Mobile Yes
4.8/5

Bet365’s sportsbook follows the principle, “The best ability is availability”. It has multiple licenses over all continents, so it’s not a surprise that players from Europe, Asia, Africa, North America, South America, and Australia & Oceania can stream their favorite teams and place bets. Let’s see the full list of accepted countries

  • Argentina
  • Australia
  • Austria
  • Brazil
  • Bulgaria
  • Canada
  • China
  • Croatia
  • Czech Republic
  • Denmark
  • Finland
  • Georgia
  • Ghana
  • Greece
  • Hungary
  • Ireland
  • Italy
  • Japan
  • Kenya
  • Lithuania
  • Malta
  • Mexico
  • Morocco
  • New Zealand
  • Nigeria
  • Norway
  • Peru
  • Poland
  • Serbia
  • Slovenia
  • Spain
  • Sweden
  • United Kingdom
  • United States (only in some states: Colorado, Iowa, New Jersey, Ohio, Virginia)

It’s also available in more countries, but if Bet365’s login is not accessible in your country, you can try with a VPN or an alternative link, albeit you should be cautious with links.

Bet365 sports betting

4.9/5

Since it’s among the best sportsbooks in the world, it is pretty obvious that we will focus a lot on the sports betting features that are provided by Bet365.

During our Bet365 betting site review, we have found almost 40 sports covered, which include:

  • American football (NFL)
  • Aussie Rules
  • Badminton
  • Baseball (MLB)
  • Boxing
  • Cricket
  • Darts
  • Esports
  • Formula 1
  • Golf
  • Greyhounds
  • Horse Racing
  • Ice Hockey (NHL)
  • MMA (Mixed Martial Arts)
  • Rugby
  • Snooker
  • Table Tennis
  • Tennis
  • Volleyball
  • Winter Sports
  • Virtual Sports

The sportsbook is well organized, so you can choose by categories. In the category Motorsports, you may find Nascar, Supercars, F1, and Moto GP.

Bear in mind that the most popular sports in the betting section are football, tennis, rugby, NFL, and NBA.

Sports betting at Bet365 is easy and convenient, as you can access the website or the app from any device and place your bets anytime, anywhere. You can also enjoy live streaming of selected events, cash out your bets before the event is over, and get notifications and updates on your favorite sports.

Betting Markets at Bet365

4.7/5

When comparing Bet365 with other bookies, it becomes pretty obvious why there are so many players on the platform. No matter which sports you choose, you almost always have at least 20 betting markets, and the most popular sport – football, is covered with more than 100. Let’s see some of the most important ones.

BettingMarket Details

Full-Time Result It is one of the most common football selections. It’s a pre-match selection that lets you choose who will win (or draw) the game. It’s often used in Parlays and System Bets.
Over/Under There are multiple Under/Over betting markets which include goals, corners, and even cards. The most popular at Bet365 are under/over 2.5 goals, but there are many more.
Both Teams to Score That’s one of the most common betting markets. Especially if you believe it’s going to be a competitive game.
Bet Builder That’s a dedicated features which lets you select multiple events from the same game, and Bet365 even offers you a boost.
Handicap Handicaps let you choose different triggering circumstances which can enhance (or secure) your odds.
Parlay Parlay bets let you accumulate high odds, and since you can boost your odds, they become even more lucrative.
Bet Boost Bet Boost happens when you choose multiple selections and trigger the bonus.
Double Chance Double chance is a way to secure your selections. It’s mostly used in Parlay bets, as it lets you pick a strong selection, and secure your bet.
Correct Score Predicting the match result might be pure luck but in some cases, it’s very reasonable. Bet365 lets you choose the exact result even if it’s 6-4.
Half-Time / Full-Time Scores It’s one of the best way to generate high odds for a single match.
Goalscorers You can pick the first, last, and next goalscorer. Bet365 also lets you choose between the whole team, plus reserves.
Corners You can pick how many corners will both teams (or one team) have during the game.
Both Teams To Receive a Card If you know some players who are more aggressive, or you believe the derby is intense, you can place a bet.
Draw No Bet That’s pretty self-explanatory. However, it is mostly used for competitive derbies (without a heavy favorite).
In-Play Bets The most notable thing about Bet365 is the live streaming feature, which lets you cover anything, and place bets at the right time.

Betting odds

4.8/5

During our Bet365 review, we noticed that it performs extremely well over a variety of sports. The odds are high, and the average margin we noticed is around 6% around the platform. Yet, we need to clarify that 2-way money lines are rather high.

Tennis odds and football profit margins are between 3.5% and 5% for popular leagues and tournaments. Outright champion odds are also competitive. We also tested boxing, rugby, Formula 1, and basketball odds.

The only reason we didn’t show a table with the bookie margin is that we found inconsistency across events. For the most part, you’ll notice good margins. However, if you want to place a selection on a U19 football team or a minor tournament, you can witness margins within the range of 9-12%.

Bet slip

4.6/5

Once you complete your Bet365 registration, you can access the extremely useful bet slip. It is accessible on both the desktop version and the mobile apps. You can add selections, remove selections, and check your odds in real-time. On top of that, you’ll see how much your potential winnings are.

If you have placed a quick bet but you want to revise it, you can edit your selections. Bear in mind that odds will change, and Bet365’s bet slip edit is available only for pre-match selections. That’s why, we strongly recommend that you have a second look before placing your bets, especially in-play ones.

Live Betting at Bet365

4.6/5

Bet 365’s live betting features are some of the finest in the whole industry. With many sports and tournaments to choose from, if you’re a fan of the live-betting thrill, Bet365 may be the perfect fit. To access the live section, you’ll need to check the green navigation bar and press “In-Play” (right next to “Sports).

The sports selection here is naturally much more limited than what you have in the pre-match section, but that’s a thing for most betting sites. Here are all the live sports available:

  • Badminton
  • Baseball
  • Basketball
  • Cricket
  • Esports
  • Football
  • Greyhounds
  • Handball
  • Horse Racing
  • Table Tennis
  • Tennis
  • Virtual Sports
  • Volleyball

The live streams are streamed in HD quality and they help create an even more immersive experience if you fancy live matches. There is also a stats section here for every single live match, which we always appreciate, as it lets you make quicker decision without committing too much of your time.

One thing to keep in mind, though, is that the live-streaming service is only available for players who deposit funds or have placed a bet in the past 24 hours, but the threshold for the streaming service is just $0.50, which is pretty accessible.

Esports at Bet365

4.7/5

Esports are getting bigger and bigger with time. Now we can see annual leagues being held in every corner of the world.  And of course with that much popularity comes the fact that fans want to bet on their favourite sports. Bet365 has jumped on the board and provides a very impressive list of matches to bet on. We have taken a look at them and also provided our readers with a list of the current matches that are being held on the Bet365 website.

  • Dota 2
  • Halo
  • Crossfire
  • Starcraft
  • Valorant
  • Warcraft
  • Mobile Legends
  • Rainbow Six
  • Honor of Kings
  • League of Legends (LOL)
  • AOV (Arena of Valor)
  • CS:GO/CS2

Virtual Sports at Bet365

4.7/5

Virtual sports are computer-generated simulations of real sports events that use random number generators and advanced algorithms to determine the outcomes. Some of the virtual sports that are available during our Bet365 sportsbook review are:

Football

You can bet on various leagues and tournaments, such as the Premier League, the Champions League, the World Cup, and more. You can also choose from different markets, such as match results, total goals, correct scores, etc.

Horse Racing

You can bet on virtual races that take place every few minutes, featuring realistic graphics and commentary. You can also choose from different types of bets, such as win, place, forecast, etc.

Tennis

You can bet on virtual tennis matches that feature different players, courts and surfaces. You can also choose from different markets, such as match winner, set winner, total games, etc.

Basketball

You can bet on virtual basketball games that feature different teams and leagues. You can also choose from different markets, such as point spread, total points, money line, etc.

Cricket

You can bet on virtual cricket matches that feature different teams and formats. You can also choose from different markets, such as match winner, total runs, highest opening partnership, etc.

4.6/5

Bet365’s sportsbook is feature-rich, and there is no way around it. Let’s see the main ones.

Bet Builder

Bet Builder lets you craft customized bets on various sports. Pick from top markets, and your odds get calculated. It is available for numerous sports, and you can make 12 choices across events to get the icing on the cake. For instance, you can mix Last Goalscorer with Both Teams to Score. But there’s a limit: six players per team per event.

 

Bet Boost (Acca Boost)

Bet Boost is specifically made for Parlay enthusiasts. It amplifies multi-leg selections and can significantly boost potential returns. However, if you opt for an early cashout, the boost won’t apply. Let’s see how Bet365 Acca Boost works:

  • Doubles – 2.5% bonus
  • Trebles – 5% bonus
  • 4-leg selection – 10% bonus
  • 5-leg selection – 12% bonus
  • 6-leg selection – 15% bonus
  • 7-leg selection – 20% bonus
  • 8-leg selection – 25% bonus
  • 9-leg selection – 30% bonus
  • 10-leg selection – 35% bonus
  • 11-leg selection – 40% bonus
  • 12-leg selection – 50% bonus
  • 13-leg selection – 60% bonus
  • 14-legs and upwards – 70% bonus.

Edit Bet

Edit Bet allows you to modify unsettled bets – adding, switching, or deleting choices and adjusting stakes for both pre-match and live events. You can even transform bet types, like converting a treble to three doubles. Note: when editing, the odds adjust to current rates. After reviewing the new odds, click Save Changes and Confirm to finalize your alterations.

Live Streaming and Alerts

When you enter Bet365’s Live Streaming feature,  you can watch a plethora of matches and events. Access requires a logged-in status with either a funded account or a recent bet of $0.50 or more. To stream events, you have to visit the In-Play page and find fixtures with the Live Stream icon.

Additionally, you can utilize Alerts for bet notifications and event updates. Customize Alerts via the Services menu. Remember to enable bet365 notifications on your device. Both Bet and Event Alerts are available on the bet365 mobile app, but Event Alerts also work on desktop devices.

Cash-out

Bet365’s Cash Out empowers you to manage your bets, allowing an early return before an event’s conclusion. You can either fully Cash Out or do it partially, letting some of your stake continue. Additionally, set up an auto or partial Cash Out when a specific value is hit.

This flexible feature impressed us. It’s definitely among the best ones in the industry, especially if you fancy multi-bet selections.

Bet365 Casino

4.6/5

The Bet365 Casino section is relatively new, as the main focus is the sportsbook. We can label it as “decent,” but honestly, we expected more. There isn’t too much variety, but the betting site compensates for the quantity with the quality. There are some of the most popular games you would usually find in online casinos, as well as live dealer games, which we’ll bring up in the next section.

The casino layout is something we have to admire. It’s completely different than the sportsbook one – it does use green, but the main focus is the premium black, and it simply shines in that department.

You can pick between daily offers, bonuses, and live games. Then, you can move to the progressive jackpots, slots, all games, and a responsible gambling disclaimer.

All Games are pretty self-explanatory and here you can see their full selection of games divided by game types. There is a search placeholder, so you can access your favorite names directly, or search by iGaming provider.

There’s a dedicated poker section, which we liked very much. There are multiple cash games, Sit & Go, Twister Sit & Go, as well as tournaments and even professional poker event qualifications.

Bet365 Live Casino

4.6/5

Bet365 offers multiple live casino games, like Baccarat, Blackjack, Roulette, Sic Bo, and Poker. There are different tables with different buy-ins and maximum bets. We understand the idea, and quite like it – if you’re a high stakes bettor, you may enjoy it.

But the live dealer tables are not that many. If you love poker, you might find the tables thrilling, but blackjack and roulette fans might not enjoy it thoroughly. In case you love the true “Vegas blackjack” experience, you wouldn’t be delighted by Bet365’s offerings.

Bonuses & Promotions

4.6/5

Bet365 offers a variety of bonuses and promotions to attract and reward its customers. Some of the main types of bonuses and promotions are:

Welcome Bonus

This is a bonus that new players can claim when they make their first deposit at Bet365. The amount of the bonus depends on the amount of the deposit and the country of residence of the player. The bonus can be used to play any of the games at Bet365 sportsbook/casino and is subject to a rollover.

Loyalty Program

Bet365 rewards its loyal players with points that can be exchanged for cash or other prizes. The more you play, the more points you earn and the higher your loyalty level becomes. There are five loyalty levels: Bronze, Silver, Gold, Platinum and Diamond. Each level offers different benefits and perks, such as faster withdrawals, higher deposit limits, exclusive promotions, and invitations to VIP events.

Free Spins

These are spins that you can use to play selected slot games without risking your own money. Bet365 Casino often gives out free spins as part of its regular promotions or as a reward for completing certain tasks or challenges. The winnings from free spins are usually subject to wagering requirements, which are stated in the promotions’ Terms and Conditions.

Cashback

This is a promotion that gives you back a percentage of your losses over a certain period of time or on certain games. Bet365 Casino sometimes offers cashback promotions to help you recover some of your losses and boost your balance. The cashback amount is usually credited as bonus money that can be used to play any of the games at Bet365 Casino, subject to wagering requirements and terms and conditions.

Payment Methods at Bet365

4.8/5

Payment methods variety is one of the biggest strengths of Bet365. There are a ton of different deposit and withdrawal methods, so no matter what obscure method you want to use, Bet365 probably has it. The only missing payment method right now are cryptos, but we’ve noticed that sportsbook licensed by the UK Gambling Commission are not allowed to provide crypto transfers.

Let’s see the most popular payment methods offered during our bet365 review:

  • VISA
  • MasterCard
  • Skrill
  • Skrill 1-Tap
  • Payz
  • Neteller
  • Bank Transfer
  • AstroPay
  • Paysafecard

How to deposit funds at Bet365

4.8/5

Bet365 offers a very easy procedure for depositing funds on the platform, and we’ll show you how to do it 4 steps:

  • STEP: 1

    Sign in to your account and go to the “Bank” page from the menu

  • STEP: 2

    Click on the “Deposit” button and choose your preferred payment method from the list

  • STEP: 3

    Fill in the required information for your payment method and click on “Continue.”

  • STEP: 4

    Enter the amount you want to deposit and confirm your transaction

Deposit and withdrawal methods

4.8/5
  • Deposit options
  • Withdrawal options
Deposit MethodMin. DepositMax. depositTransaction
Visa$10--
MasterCard$10--
Wire Transfer$10--
Interact$10--
InstaDebit$10--
Instant Banking$10--
EasyPay$10--
Apple Pay$10--
PaysafeCard$10--
Click to Pay$10--
Deposit MethodMin. WithdrawalMax. depositWithdrawal
Visa$10$30.000-
MasterCard$10$30.000-
Bank Wire$10$50.000-
Interact$10$50.000-
InstaDebit$10$50.000-
Instant Bank$10$50.000-
EcoPayz$10$50.000-

Bet365 mobile app

4.8/5

Bet365’s mobile app is available for both Android and iOS users. The mobile app is very well-organized and has the same pros as the regular website. It’s layout is just as you expect it to be. You don’t need to be an expert with smartphones to use them. The sports and casino sections are essentially the same on the mobile app as well, and there are also streaming and cash-out options available on it, too.

We have reviewed more flashy apps, but if we have to be honest – the main idea behind the app is to be fast, responsive, and feature-rich. And bet365’s app ticks all the boxes.

Security and Regulation at Bet365

4.9/5

Betting is in our DNA, and if we want to place a safe bet, then it will be that Bet365 has the most global licenses. You can find it on all continents and has 10s of millions of punters who crave their favorite sports. As a UK provider, it has a license from UKGC, but it also owns an MGA license from Malta, licenses from Gibraltar, and from many, many countries.

On top of that, Bet365 also has encryption technology in all the jurisdictions it operates to make sure your personal data is safe at all times. Bear in mind that different licenses can mean different betting markets and promotions.

Customer Support

4.6/5

Bet365’s customer support is arguably one of the best we’ve ever seen. It’s clear that they have put a lot of effort into building almost perfect customer support because they understand how crucial it is for their customer to feel listened to and treated well.

When you request a customer support ticket, before you get in touch with Bet365’s team, you’ll get redirected to a FAQ section where all the common issues are clearly explained.

If you don’t find the solution to your problem, you can contact the betting site via the 24/ live chat, email, or phone. You can get support in your local language, so there’s nothing to worry about.

FAQ

To create an account with Bet365, visit their website and click on the "Join" button. Fill in the required information, including personal details, contact information, and account preferences. Once submitted, follow the instructions to complete the registration process.
Yes, Bet365 is a reputable and trustworthy betting platform. It is licensed and regulated by recognized authorities, employs advanced security measures to protect user information, and ensures fair and transparent gaming practices.
Bet365 offers a wide range of sports for betting, including popular options like football, basketball, tennis, horse racing, cricket, and many others. They also provide coverage for niche sports and esports.
Yes, Bet365 offers in-play betting, allowing you to place bets on matches or events that are currently taking place. Live betting adds excitement and the opportunity to make informed decisions based on real-time developments.
Bet365 offers a range of deposit methods, including credit/debit cards, e-wallets, bank transfers, and more. Log in to your account, visit the banking/cashier section, select your preferred deposit method, enter the amount, and follow the instructions to complete the transaction.
The withdrawal processing time at Bet365 can vary depending on the chosen withdrawal method. E-wallet withdrawals are usually processed within 24 hours, while other methods like bank transfers may take a few business days to complete.
Yes, Bet365 offers a mobile app for iOS and Android devices, providing a seamless betting experience on the go. The app allows you to access your account, place bets, and enjoy the full range of features offered by Bet365.
Yes, Bet365 offers customer support 24/7. You can contact their support team through live chat, email, or phone for any queries or assistance you may require.
Yes, Bet365 provides responsible gambling features that allow you to set deposit limits, wagering limits, session time limits, and self-exclusion periods. These tools help you manage your betting activities and promote responsible gambling practices

Conclusion

4.7/5

And it’s time to conclude our Bet365 sportsbook review. We believe you won’t find many other betting sites that provide such high payouts, betting markets, and features. Whether you are a high-stakes bettor, or a regular punter who wants to throw a Hail Mary with a 15-leg Parlay, you can do it.

The mobile app is very convenient, and the multiple global licenses mean you can register from anywhere and play from everywhere. It’s not easy to win 90 million customers, and there’s a reason for it.

With all that in mind, if you fancy casino games, you might find Bet365 lackluster. But, hey, you can’t have it all.

This review was last updated on

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Hristo Kostov Author
He graduated from the Master's program in Media Communications (advertising, PR and journalism) at Paisii Hilendarski Univers...