Chelsea have agreed a new kit sponsorship deal with American technology brand Infinite Athlete.
🚨 Infinite Athlete SET to be Chelsea’s official new shirt sponsor! 🔵👕 #CFC pic.twitter.com/CekkBG2sRl
— Adjor🔱 (@thekingadjor) August 8, 2023
The Blues have had an extensive negotiations with the company and reached and agreement earlier, but had to wait for approval from the Premier League.
Mauricio Pochettino’s men will wear the new kit with the sponsor in the season’s opener against Liverpool on August 13.
The deal is a welcome sight for Chelsea as it ends their search for sponsor after they ended their contract with the mobile company Three after last season.
Many feared that the team might not find a new sponsor for the upcoming season and might have to wear blank shirts.
Infinite Athlete has plans to become a major player in world football – supplying affordable player data to clubs and allowing fans to watch games from multiple camera angles.